Paramount and DreamWorks to drops Blu-ray, chooses HD DVDs
 

Paramount Pictures and DreamWorks Animation SKG Inc. will offer next-generation DVDs in the HD DVD format and drop support for Blu-ray, further complicating the race between the competing technologies. Monday’s announcement affects the upcoming DVD release of the blockbuster “Shrek the Third” and all movies distributed by Paramount Pictures, DreamWorks Pictures, Paramount Vantage, Nickelodeon Movies and MTV Films, as well as movies from DreamWorks Animation, which are distributed exclusively by Paramount Home Entertainment.

http://jayed.us/2007/08/20/paramount...ooses-hd-dvds/

They "chose" it because of the $150 million US they were given to do so. Ha ha

??

link
That is one link, you can find others reporting the same thing. From what I understand, it is $150 million combined in the form of advertisements and promotions.